Olyns, a leader in innovative recycling technologies, is collaborating with Mars Wrigley, the world’s largest manufacturer of treats and snacks, to launch the Sweet Rewards Challenge, a new approach to the collection of rigid plastic candy and gum containers that gamifies recycling. Beginning this week individuals in Northern California who deposit qualifying candy containers in an Olyns Reverse Vending Machine will have a chance to win thousands of dollars in rewards.

At the Super Bowl Experience at the Los Angeles Convention Center, attendees can experience Olyns reverse vending machines in action. Olyns, a leader in technology-centric in-store consumer recycling solutions, will be featured this year in Pepsi’s Super Bowl activation called Trash Talk. Trash Talk will feature two Olyns reverse vending machines, and give visitors recycling education in addition to recyclable plastic and other materials to experience the magic of Olyns recycling Cubes for themselves.

Olyns, a leader in technology-centric in-store consumer recycling solutions, raised a $1M seed round led by Vanedge Capital. The Olyns recycling platform includes an eye-catching bottle collection machine designed for high traffic indoor locations, and a mobile app to provide rewards, CRV redemption (in bottle bill states), and an environmental impact dashboard. Operating at the nexus of consumer recycling and retail media, Olyns’ recycling Cubes are efficient, durable, and streamlined, and with a 65-inch full motion video screen, double as a retail media channel. Each Olyns machine collects about 1.5 metric tons of recycled material per year, helping to reduce plastic waste and meet the 1 billion pound commercial demand for recycled PET.

Olyns, a leader in technology-centric recycling solutions, today announced the launch of its new bottle collection machine, designed for high-traffic, indoor locations. To increase recycling of plastics, the innovative solution provides a convenient way for consumers to redeem bottle deposits while earning rewards through a mobile app. The approach also helps break down barriers surrounding the collection and transportation of recyclables.